Welcome to Sunpal Storage Co., Ltd. ("Sunpal Storage", "we", "us", or "our"). We are a professional supplier of residential, commercial and industrial energy storage systems, including solar panels, low-voltage batteries, high-voltage (HV) lithium battery systems and Battery Energy Storage System (BESS) solutions. Your privacy and the security of your personal information are important to us. This Privacy Policy explains what information we collect through www.sunpalstorage.com (the "Site") and our related sales and service activities, how we use and protect that information, and the choices available to you. Please read this Policy carefully. By using the Site or otherwise providing us with your information, you agree to the practices described below.
1. Information We Collect
We collect information that can identify you ("Personal Information") as well as information that does not directly identify you. We collect this information when you request a quote, submit an inquiry form, download a datasheet, register for our newsletter, participate in a survey or exhibition, apply for OEM/ODM cooperation, or contact our customer service or after-sales support team. The categories of information we collect include:
1.1 Information You Provide Directly
- Contact details: name, company name, job title, email address, telephone/WhatsApp number, and mailing or shipping address.
- Business information: country/region, intended application (residential, commercial & industrial, or BESS/utility-scale), order quantities, and project specifications.
- Inquiry content: the description of your project, product interest (solar panels, low-voltage batteries, HV lithium battery systems, BESS containers), or the details of any problem or complaint you report to us.
- Warranty and after-sales information: purchase date, serial numbers, installation details, and photos/videos submitted in support of a warranty or service claim.
- Communications: records of correspondence, including emails, WhatsApp messages, and call notes, when you contact us.
1.2 Information Collected Automatically
- Technical data: IP address, browser type and version, device identifiers, operating system, and general geographic location (country/city level).
- Usage data: pages visited, time spent on pages, links clicked, referring/exit pages, and other analytics generated through cookies and similar technologies (see Section 4).
2. How We Use Your Information
We may use your Personal Information for the following purposes:
- To respond to your inquiries and provide the products, quotations, and services you request.
- To process, design, produce, and deliver solar panels, battery products, and BESS solutions, including customized OEM/ODM projects.
- To manage after-sales support, including warranty claims, RMA processing, technical support, and maintenance services.
- To register you in our customer relationship management (CRM) system for order tracking and account history.
- To send you technical documentation, order confirmations, shipping updates, and other transactional communications.
- With your consent, to send marketing communications, product updates, exhibition invitations, or newsletters that may be relevant to your business.
- To notify you of important changes to our products, services, this Policy, or our Terms of Use.
- For internal business purposes, including data analysis, quality audits, new product development, improving our website and services, and evaluating the effectiveness of our promotional activities.
- To comply with applicable legal, regulatory, tax, export-control, and dangerous-goods shipping obligations relevant to lithium battery products.
- To detect, investigate, and prevent fraudulent, unauthorized, or illegal activity, and to protect the rights, property, and safety of Sunpal Storage, our customers, and the public.
3. Legal Basis for Processing (Where Applicable)
Where applicable data protection laws require a legal basis for processing (such as the EU/UK GDPR), we rely on one or more of the following: (i) your consent; (ii) the necessity of processing to perform a contract with you or to take steps at your request prior to entering into a contract (e.g., preparing a quotation or fulfilling an order); (iii) our legitimate business interests, such as improving our products and services, provided these are not overridden by your data protection interests; and (iv) compliance with a legal obligation.
4. Cookies and Tracking Technologies
Our Site may use cookies, pixel tags, and similar technologies to operate the Site, remember your preferences, understand how visitors use the Site, and support analytics and marketing tools such as Google Analytics or Meta/Facebook Pixel. You can control or disable cookies through your browser settings; however, doing so may affect the functionality of certain features of the Site, such as inquiry forms.
5. Sharing and Disclosure of Your Information
We do not sell your Personal Information. We may share your information in the following circumstances:
- Service providers: with vendors who perform services on our behalf, such as logistics and freight forwarding, SMS/email delivery, IT hosting, payment processing, and customer support tools. These providers are only permitted to use your information to provide services to us.
- Affiliates and strategic partners: with our affiliated companies within the Sunpal Group (including brands such as Sunpal Solar, Sunpal PV, and Sunpal Systems) and with distributors, installers, or channel partners who cooperate with us to fulfil the products or services you have requested.
- Shipping and customs: with freight carriers, customs brokers, and relevant authorities as required to export and deliver lithium battery products and other goods in compliance with international shipping and dangerous-goods regulations.
- Legal and safety reasons: where required by law, regulation, legal process, or governmental request, or where necessary to protect the rights, property, or safety of Sunpal Storage, our customers, or others.
- Business transfers: in connection with a merger, acquisition, financing, or sale of assets, where your information may be transferred as part of that transaction, subject to confidentiality obligations.
6. International Data Transfers
Sunpal Storage is headquartered in Hefei City, Anhui Province, China, and serves customers globally. As a result, your information may be transferred to, stored, and processed in China or in other countries where our service providers or business partners operate, which may have data protection laws that differ from those in your home jurisdiction. Where required, we take appropriate steps to ensure such transfers are conducted in compliance with applicable law.
7. Data Retention
We retain Personal Information for as long as necessary to fulfil the purposes described in this Policy, including maintaining order and warranty records for the duration of the applicable product warranty period (up to 10-15 years for certain battery products), complying with our legal, accounting, and tax obligations, and resolving disputes. When information is no longer needed, we take reasonable steps to securely delete, anonymize, or archive it.
8. Security of Your Information
We implement reasonable organizational, technical, and administrative measures designed to protect your information from unauthorized access, disclosure, alteration, or destruction, including restricted access controls, encrypted transmission where appropriate, and staff confidentiality obligations. However, no method of transmission over the Internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security. We encourage you to also take steps to protect your information, such as using strong passwords and keeping your devices and software up to date.
9. Your Rights and Choices
Depending on your location, you may have the right to:
- Access, review, and request a copy of the Personal Information we hold about you.
- Correct or update inaccurate or incomplete information.
- Request deletion of your Personal Information, subject to legal or contractual retention requirements (for example, active warranty records).
- Withdraw consent to marketing communications at any time, by using the unsubscribe link in our emails or by contacting us directly.
- Object to or request restriction of certain processing activities, and, where applicable law provides for it, request portability of your data.
- Lodge a complaint with your local data protection authority if you believe your rights have been infringed.
To exercise any of these rights, please contact us using the details in Section 13. We will respond within a reasonable timeframe and in accordance with applicable law.
10. Children's Privacy
Our Site and products are intended for business and adult consumer use and are not directed at children. We do not knowingly collect Personal Information from individuals under the age of 18. If we become aware that we have inadvertently collected such information, we will take reasonable steps to delete it.
11. Third-Party Links
Our Site may contain links to third-party websites, including social media platforms, distributor sites, or industry resources. This Privacy Policy does not apply to those third-party websites, and we are not responsible for their content or privacy practices. We encourage you to review the privacy policies of any third-party sites you visit.
12. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. The updated version will be indicated by a revised "Effective Date" and will be posted on this page. We encourage you to review this Policy periodically. Your continued use of the Site after any changes constitutes your acceptance of the revised Policy.
13. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
| Field | Details |
| Company | Sunpal Storage Co., Ltd. |
| Address | Room 1505, Building A, Jiaqiao International Plaza, No. 9 Dongliu Road, Baohe District, Hefei City, Anhui Province, China |
| storage@sunpalpower.com | |
| Phone / WhatsApp | +86 153 0565 0582 |
| Website | https://sunpalstorage.com |
Note: This Privacy Policy is provided for general informational purposes and should be reviewed by qualified legal counsel to ensure full compliance with the data protection laws applicable to your specific markets (e.g., GDPR, CCPA/CPRA, PIPL) before publication.